You had me at “HI.” Post-It Wars broke out in NYC office buildings last week, creating a collage of Post-It street art on a battleground of creativity. What started as a simple, “Hi” message sparked Manhattan’s ad agencies and window gazers to bring on a Post-It Art War showdown on Canal Street.
Creative minds used words, pictures and images from famous pop culture influencers to out-do each other across high rises. Some big ad agencies like Havas Worldwide, Horizon Media, Cake Group, Biolumina and Harrison, Star, and Getty Images are reportedly involved. Havas Worldwide won a Post-It War contest by being the first company to post an image of the Clio Award, granting them access to a table at the awards show.
The hashtags being used to keep up with this contemporary form of street art on Instagram and Twitter: #postitwars #canalstreet #canalnotes
Post-It recreations of famous art pieces by artists Keith Haring and Mark Rothko.